2016:
The first Travel Cups were created and, following their hit success, a second run of Cups was produced. The timing was perfect, as the ABC’s War on Waste Series was about to go to air. Its launch created a monumental shift in Australia’s attitude to single-use products, and demand for our Travel Cups grew rapidly. Clare and Renton had discovered a way to use their creative business to continuously influence consumers into making more sustainable choices.
Clare, in true entrepreneurial and artistic spirit, created the branding, snapped every photo and taught herself to code in order to DIY our very first website! Pottery For The Planet was taking its first steps!